The building materials and home furnishing industry exceeds 400 million, and the original wooden door market has become a \”hot pastry\”

Recently, in the industry summary report, Mr. Wang Bin, general manager of Liuxiyuan Wooden Doors, pointed out that \”after the wooden door market experienced a period of rapid development from 2010 to 2011, although there will be no rapid growth again in the next few years status, but with the growth of social economy, the wooden door industry will bring more development space to enterprises with a more stable growth trend, and the development of the wooden door market will gradually become clear in the future. \”This idea has been approved by experts from relevant door industry associations. Family recognition.

The market environment is good and demand is expanding

On June 28, the \”Second Expo\” hosted by the China Building Decoration Association and hosted by the Materials Branch of the China Building Decoration Association At the 2014 China Building Materials and Home Furnishing Industry Development Conference, the \”2014 China Building Materials and Home Furnishing Industry Development Report\” was released. The report shows that the market size of China\’s building materials and home furnishing industry reached 4.07 trillion yuan in 2014, a year-on-year increase of 9.3%. It is expected to maintain steady growth in 2015, with the market size reaching 4.2735 billion yuan.

After the release of this data, many people in the industry said that once the development bottleneck of the building materials and home furnishing industry is overcome, it will still be a \”sunrise\” industry, bringing greater market demand to many companies. As a subdivided industry in building materials and home furnishings, the market demand of the wooden door industry is also increasing year by year. \”As the saying goes, if there is demand, there is a market. The expansion of market demand will bring greater room for development to wooden door companies.\” Industry insiders pointed out that the expansion of market demand will bring benefits to well-known companies such as TATA Wooden Doors and Liuxiyuan Wooden Doors. Come to greater development space. At the same time, industry insiders also pointed out that with the economic transformation of our country, people\’s consumption level and living standards have been greatly improved. More and more consumers have higher requirements for home life. The wooden door market has transformed from a seller\’s market to a seller\’s market. It is a buyer\’s market, therefore, future market development will be guided by consumer demand.

Original wooden doors are favored by consumers

So what are the needs of wooden door consumers? According to the \”Consumption Economic Research Department of the Ministry of Commerce Research Institute\” released in April The 2015 Consumer Market Development Report pointed out that in recent years, with the continuous improvement of my country\’s residents\’ consumption level, people are increasingly pursuing quality of life. High-end consumption is expected to comply with the central economic deployment in 2015, give full play to its unique advantages, and become a driver of real economic growth. important areas. The release of this report indicates that the future market development will be dominated by high-end consumption, and the same is true for the wooden door market.

Industry insiders pointed out that high-end people have better and stable economic conditions and have higher requirements for the quality and taste of their home environment. Therefore, they pay more attention to whether wooden doors can meet practical value and their own spiritual needs. . At this time, the emergence of original wooden doors that are both practical and fashionable can catch the attention of high-end consumers.

The building materials and home furnishing industry has exceeded 400 million, and the original wooden door market has become a hot commodity.

Why are the original wooden doors favored by the market and known as the original wooden door?Mr. Wang, the person in charge of Liuxiyuan Wooden Doors, the No. 1 wooden door brand, explained that on the one hand, most brands in the wooden door market now lack innovation and characteristics, which are inconsistent with the high-end people\’s pursuit of personalization and fashion; on the other hand, The wood of the original wooden door is generally collected from precious tree species with excellent properties, which makes the original wooden door have a good texture and look and feel in terms of material alone. At the same time, due to the high cost of materials, it virtually promotes the improvement of fineness in the production process, thereby further improving its ornamental value and in line with the consumption tastes of high-end people.

In addition, Mr. Wang also told reporters that because original wooden doors continue to be favored by consumers, the sales performance of Liuxiyuan original wooden doors in the first half of this year was even better than last year. In addition, as the wooden door industry enters a period of steady growth, some non-standard companies and weak companies are gradually being eliminated, while good companies will get better and better. Liuxiyuan wooden doors use rare logs imported from abroad, and adopt advanced German technology and internationally innovative technology. With 9 core technologies and 128 processes, they show extremely high collection value and artistic value, satisfying High-end consumers pursue high-quality life. Because of the above characteristics, Liuxiyuan original wooden doors have greater room for appreciation than other categories. At the same time, many franchisees have chosen to join Liuxiyuan when they see this business opportunity.

Under this social background, Liuxiyuan Original Wooden Doors understood the market development rules in advance and expanded the market in a timely manner, thereby establishing the company\’s indelible position in the wooden door industry.