\”Exclusive Interview\” Yunlu Pan Jiaming: From smart locks to smart doors, this \”door\” business has great potential

Every technological revolution will bring about innovations in lifestyle and life concepts. As the smart home trend becomes more and more intense, the concept of \”future smart home\” is slowly evolving into real life. Smart doors, as the new favorite of modern home security after smart locks, are becoming more and more popular among people.

This issue of Jianbo Monthly is titled \”Opening up smart life: exploration of smart door technology innovation and application\” as the topic, conduct an in-depth interview with smart door lock companies. We hope that through this special topic, we can gain an in-depth understanding of the achievements and challenges faced by the smart door industry in technological innovation and application exploration, and share the company\’s achievementsExperience and wisdom in quality management, technological innovation, user service, etc. .

Exclusive interviews with guests in this issue

△ Pan Jiaming, co-founder of Yunlu Technology

(Chongqing Jiazhijiachuang Technology Co., Ltd.)

As a leader in the smart door industry, Yunlu Technology has been committed to providing home users with new technological experiences and high-end security services since its establishment in 2022. Technology entry doorFocus on the demand for \”smart home entry\” and use new artificial intelligence and Internet of Things technologies to upgrade traditional home entry security doors, highly integrated with smart unlocking, smart security, smart interconnection, long-term power supply and other functions, integrated with technological aesthetics, and committed to improving consumers\’ quality of life and making life better.

Yunlu Technology continues to maintainTechnological innovation in the field of smart doors, insisting on independent research and development, in mechatronics, multi-modal biometrics, AI scenario application, innovative door design, and full-chain safety design , low-power technology and many other industry-leading indicators,Yunlu Smart Door P50 uses dual front cameras and AI recognition technology to realize items and pets care in front of the door,Comprehensive demonstration of its core capabilities in smart home entry.

The following is the transcript of the interview:

01 Question: From traditional doors, anti-theft doors to smart doors, at what point did your company start to get involved in the smart door track? ? What was the original intention of setting it up at that time?

As early as 2020, Yu Haibo, the founder of Yunlu Technology, discovered that smart products such as smart locks and smart cat eyesIntegration,is a good trackto take advantage of the trend and enter smart doors. He said, “Smart locks and smart cat eyes required user education back then, but smart doors skipped this process. \”>Because smart locks and cat eyes have helped us complete user education on the scenario of smart doorsteps.\”

Before developing Yunlu Smart Door, we have been researching and developing smart locks and smart cat eyes for nearly 10 years. The cumulative shipments of smart locks of several corresponding brands have ranked first in the world. We Having the industry’s top R&D capabilities and supply chain experience, we rely on these to be more Be confident to enter the new smart door industry.

So, we, who have been on this track, naturally hope to realize the overall creation of smart home scenes,This original intention comes from our understanding of people\’s yearning for a better life. People hope for better products, which drives us toAllows intelligent functions to be highly integrated and linked, while solving power supply problems, with features such as automatic door opening and closing and more Practical functions, such as the current AI aspect, becauseYunlu smart door can be connected to the mains, so it can be equipped with a stronger chip to achieve more functions, such as caring for express delivery, identifying pets, etc. These are features that traditional security doors, smart locks and smart peepholes do not have.

02 Question: Are there any important milestones or turning points in your company\’s development of smart doors? Can you give examples

Double 11 in 2022 and 618 and Double 11 in 2023, Yunlu smart door online sales not only quickly achievedNo. 1 in the smart door category, andStand in the top spot among all entry door products priced above 5,000 yuan. And in offline physical stores, Yunlu smart doors also have countless fans, Zhufaner Beijing store continues to rank first in the door and window retail category

In May 2023, we launched the new Yunlu smart door P50, which has achieved a new technological upgrade in terms of security AI, automatic identification, and door body integration innovation, and has also received good reviews. Market user feedback

In June and July 2023, we successively participated in the Yongkang Gate Expo and the Guangzhou Construction Expo. We exhibited folio New products such as smart doors, palm vein smart doors, automatic door opening and closing, AI automatic identification and other technologies are receiving continuous interest from customers.

We are more convinced from the feedback from the market,From smart locks to smart doors, the evolution of the \”door\” business is faster and greater.

03 Q: What technologies are currently widely used in smart doors? What innovations does your company have in smart door technology? How do these innovations improve the performance and safety of the products?

Yunlu Smart DoorIn terms of unlockinggives higher-level options——Open the door without touching the door, and enter the home without any sense.All Yunlu products are equipped with 3D face recognition technology, using the same face recognition technology as the iPhone, and can integrate 30,000 A light spot invisible to the naked eye hits a person\’s face, and more than 1,000 three-dimensional information on the face is measured at the millimeter level. Perform 3D modeling and truly restore human faces, which can effectively prevent attacks from videos, photos, simulation models (such as silicone, plastic), and ensure the safety of entering the home, whether it is a child with a height of 1 meter or a tall person of 2.2 meters. It can unlock in 0.7 seconds within 1.1 meters in front of the door, giving users the ultimate silky experience.

In terms of multi-modal biometric identification, Yunlu has never stopped and developed different solutions based on the needs of different users. Yunlu\’s new palm vein recognition solution is jointly developed with Tencent. It collects subcutaneous blood vessel information of the palm, identifies and detects vein images hidden under the skin. The hemoglobin in the blood flowing in the palm veins absorbs infrared light, thereby forming a vein image. Then compare and verify. Compared with finger veins, the palm area is larger and the accuracy is higher. It is also more suitable for the elderly who prefer traditional unlocking methods and children who are not tall enough for 3D face scanning.

Unlocking is the first step in entering the home, and Yunlu also integrates intelligence into the entire process of entering the home. When the Yunlu Door is pushed open, it can be linked to the smart home of the Xiaomi ecosystem. For example, the Xiaoai speaker plays \”Welcome Home\”, the lights turn on immediately, and the air conditioner turns on automatically. The 10.1-inch large screen behind the door is transformed into a smart central control. With one click, you can control the corresponding equipment, turn on movie viewing mode, guest mode, etc. with one click, and experience a truly convenient smart home.

Technology is people-oriented, and Yunlu has also thoughtfully added humane detailsFor example, users can check the weather and traffic conditions on the inner door screen when going out. If you leave the door open without closing the door, you will receive a reminder. When you get home from get off work, you can receive voice or text messages from your family when you enter the door. When you are out and about, you don’t have to worry about losing your items if they are delivered to your door, because Yunlu’s new P50 series is equipped with dual front cameras and AI recognition technology, specially designed for caring for items in front of your door. When the item is delivered, the system will automatically push a reminder to the user, and will also promptly alert the user when the item is taken away. Yunlu Smart Door has also developed new functions for pet owners,It can automatically identify and detect pets. When the pet goes out and comes home, the owner can receive information, and the owner is no longer afraid of the pet \”running away from home\”.

04 Question: How does your company handle the production process? Ensure product quality and safety? Is there a corresponding testing and certification mechanism?

Smart doors are still an emerging industry. Currently, there are no universal standards such as national standards and industry standards. The industry is also actively formulating various groups. standards, we are also involved in this, contributing to the construction of smart door standards. In order to ensure the quality and safety of the products we provide to users, we have adopted the following methods:

Each component of the smart door undergoes corresponding certifications, such as For example, ourThe door body will be certified by GB17565-2022, and the lock control part will be certified by GA374-2019. Since there is no mature standard for the video part, we have also formulated strict standards ourselves. Enterprise product standards and certification by third-party testing agencies; sound insulation, radio, etc. have been certified and tested accordingly; safety has also been passedCertification from Xiaomi Security Lab. We also look forward to the introduction of industry standards and corresponding testing and certification as soon as possible.

During the production process, we will undergo multiple rigorous tests, and before packaging, our quality inspectors will conduct a comprehensive functional and appearance inspection of each door. , Quality inspection can be carried out before packaging and shipment.

05 Question: Your company’s smart door products are currently in How are the applications on the market? Which customer groups are you mainly targeting? What are the characteristics of these customer groups? What feedback do they have on smart door products?

We mainly target new consumer groups in various cities. According to the survey results,Most of our current customers are between 30 and 40 years old, and they are very concerned about the quality of life. With our own pursuits, we are also actively broadening our product lines and striving to cover all age groups. At present, we have ranked first in online e-commerce smart door sales, and ranked first in online sales of entrance doors worth more than 5,000 yuan; online popularity (such as Xiaohongshu, Zhihu), online media reputation and popularity, and comprehensive search results Ranked number one.

06 Question: What do you think of smart doors compared to smart locks? What are the advantages of the track? From a consumer\’s perspective, what is the experience of smart doors over smart locks + entrance doors?

First, Yunlu Smart Door has achieved an integrated design, and its smart functions are highly integrated and linked, including smart unlocking, smart security, smart power supply, smart linkage and other functions, while achieving an integrated and beautiful appearance. The product form of smart doors will have more possibilities. For example, in the future, it will be connected with the property\’s access control system and property management system, which can bring a more convenient and comfortable home entry experience. Yunlu has also planned a relatively long-term product system for this purpose, with extremely high growth potential and room for development.

Secondly,Yunlu Smart DoorIntegrated installationis also achieved. Yunlu has launched a complete service system, promising to come to the door for measurement within 48 hours of receiving the order, and door-to-door installation within 48 hours of arrival. It also provides services such as the removal of old doors and the installation of new doors, so that users do not have to worry about doors and locks. Adaptation, no need to install multiple times, no need to worry about size measurement issues. At the same time, Yunlu also provides users with customized services such as interior door color selection and size customization, so as to make users 100% satisfied as much as possible.

07 Question: From the current point of view, smart doors The sales volume in the market is not high and the market share is relatively low. How long do you think it will take for smart doors to become popular?

At present, the penetration rate of domestic smart door locks is about 20%, and the penetration rate of smart doors is even lower, so it will take longer Market education requires the participation of more players and the establishment of industry standards, because the market growth of any new category cannot be completed by one company alone. The entry of more brands will help increase the market popularity and popularity of smart door products. awareness, are very beneficial and contribute to the rapid growth of the market.

Fortunately, China\’s domestic market itself is very large. At the same time, combined with the degree of Chinese consumers\’ acceptance of new things and their consumption level, the Chinese market is a good development soil.

08 Question: What is your company’s development plan for 2024? How will it respond to the next market competition and challenges?

This year we The goal is still to target the domestic market, focus on the direction of intelligent domestic entry doors, and promote smart doors to thousands of households. Many similar products have emerged on the market. Overall, this is a good thing for us. First of all, it shows that our choice is correct. At the same time, we also hope to work with more partners to expand the smart door industry.