ZMKM, a high-end indoor door brand, attracts attention for its strength in \”out of the circle\”

In recent years, the living standards of Chinese residents have generally improved, and consumption concepts have also changed. Consumption upgrades have been obvious, and more and more people Consumers have begun to pursue quality life and have high-grade requirements for interior doors and other home decoration products. Today, the domestic high-end market has huge potential. Because of this, many home furnishing companies have gradually moved into the high-end market.

However, in the face of consumers with increasingly sophisticated aesthetic demands and a market environment in which many players are vying for the top spot, how can mid- to low-end companies successfully transform themselves into “born upwards”? How do high-end interior door brands “get out of the circle”? This is also a problem that these companies need to solve urgently.

ZMKM Open Sesame

Lay out high-end strategy and seize market opportunities

With the continuous expansion of the high-end interior door consumer market, more and more companies are repositioning the market and producing high-end interior door products. In an environment of intensified market competition, interior door companies must calm down and use continuous innovation to enhance their comprehensive strength, thereby promoting the transformation of companies into high-end interior door manufacturers. In this regard, ZMKM, a high-end interior door brand, has performed well.

ZMKM Open Sesame

It is reported that after inspecting the market and based on the development of the enterprise, ZMKM has laid out high-end development and proposed five major systems to solve six major space door and wall integration scenarios. Through the five product line combinations of door and wall integrated system, glass door system, ecological door system, shower room system, and edge closing system, we provide customers with door walls for different scenes in six major spaces (kitchen, bedroom, study room, guest dining room, balcony, and bathroom). Integrated solutions to achieve professional and high-end development of customized door systems for large houses and whole houses.

The implementation of the strategy also requires the simultaneous integration of all software systems. To this end, ZMKM has launched a professional order splitting system, EMS management system, and ERP management system to integrate ZMKM\’s front-end, middle-end, and back-end , making front-end sales design simpler, making the connection between stores and factories more convenient, and making internal management of factories more orderly.

Strengthen quality control and feature exploration to create high-end products

Nowadays, the high-end market is a market highland that large companies want to compete for, which is very important for both the market and the company. For everyone, there is an urgent need for distinctive products. However, high-end development still starts with products. High-end brands that bypass products can only have a gorgeous shell, but will soon lose the people who support it, and development will be impossible.

Knowing this well, ZMKM Sesame Door Furnishing has never forgotten to check product quality and explore features in the process of building a high-end brand.

ZMKM Open Sesame

In order to ensure product quality, ZMKM insists on using environmentally friendly profiles, plates, hardware, etc., in line with EU E1 level Environmental protection standards meet the customer\’s requirements for ready-to-install and live-in; during the production process, we can also adhere to \”7S\” production management to make the process simple, humane and standardized, and adhere to the concept of ecological sustainable development.

While integrating multi-brand resources and optimizing the supply chain system, ZMKM also built a complete supply system and built its own tempered glass factory to reduce middlemen, control product costs, and shorten product production. cycle to further ensure product quality.

At the same time, based on the market\’s personalized customization needs, as well as theWith unique aesthetic insights, ZMKM integrates exquisite design into the combination of raw materials from multiple dimensions such as color, texture, performance, etc., and continuously innovates and upgrades products. From indoor glass partition sliding doors to glass door openings, from ecological partition sliding doors to ecological room doors, ZMKM integrates ingenious design into every detail, creates an immersive and pure living space for residents, and delivers the latest home life concepts and ideas to users. Trends.

ZMKM Open Sesame

It can be said that the high-end market is a \”jewel\” at the top of the pyramid and a strategic highland that all large companies want to grab. As a high-end interior door company, ZMKM is based on the creation of the value of the product itself, has gone through the test of the market, and truly creates high-end products that meet consumer needs, leading the development of the industry.